MarTech and DevOps: Oil and Water? Learn more at TiE Inflect 2018

Anand Akela Blog News

You guessed it and you are right – oil and water don’t mix!

One is for marketers; the other for engineers!

Guess what? I am both.

As the Chief Marketing Officer for TiE Inflect 2018, I depend on MarTech to get the best returns on our marketing investments. As an executive at a DevOps company, I make sure that my customers are delivering an exceptional user experience by automating their software development lifecycle.

Why do you care?

Because with over 5,000 vendors in 50 categories in MarTech and a projected US$12.93B growth by 2024 in the DevOps platform market, you will want to be in the know, be involved, and be a leader within your organization.

That’s why we are presenting them in two dedicated tracks at TiE Inflect 2018!

If you are a marketer, please join us and discover:

MarTech Track

  • How the power of AI is exponentially increasing the power of marketing
  • How to figure out the best MarTech stack for your business and how to tailor it to get the most out of your marketing efforts
  • What marketing metrics really matter
  • What Account Based Marketing (ABM) is, its benefits and how to set up for success

Key Speakers include:

Srikant Sharma
Group Vice President, Customer Success
Marketo
Vijay Chittoor
Co-Founder & CEO
Blueshift

And, as a developer or IT Ops professional, please attend to learn:

DevOps Track

    • What’s the buzz and fuss around DevOps
    • What are today’s high performing organizations doing to excel with DevOps
    • Where the VCs are investing
    • What the future holds for this exciting technology
    • Key speakers include:

Key Speakers include:

Dr. Nicole Forsgren
CEO and Chief Scientist
DevOps Research and Assessment
Bharat Ranjan
Senior Director
ServiceNow

Don’t delay – register today to attend these exciting tracks at TiE Inflect 2018, Friday, May 4th and Saturday, May 5th!

I am sincerely looking forward to your participation and meeting you.

Anand Akela
Marketing Chair and Track Chair – DevOps,
TiE Inflect 2018